The goal in operating Brightwell Aquatics is simply to provide the absolute highest quality, scientifically-sound products and customer service of any aquarium water care manufacturer, and to do it all in a straight-forward and honorable fashion. This might seem like a lofty (and refreshing) goal, but considerable time and effort has been invested in this pursuit; this is my commitment to you, the Brightwell Aquatics Assurance of Quality and Ethics.